After travelling to Senegal and living with a community there, we saw how at a certain time of day, families would gather around a tree under its shade to share time together.
Reflecting later on this routine with the founders of Dora Daar, Pepi de Boissieu and Nat Sly, we worked to portray the pleasure of spending time around the Oracle rug and enjoying a day in great company. Lying down, daydreaming, reading, chatting, writing, eating, drinking, chatting, resting, thinking, hugging, drawing, sleeping and dreaming with bare feet on a rug that hugs a tree.
Client
Dora Daar
Credits
Creative direction and website design by Dora Daar. Photography by Claudia Mauriño
Special thanks
To the family that lives in this house by the sea in Cap de Creus, in El Port de la Selva. And to Salvador Mas of Trenat Editions.