It was with admiration and affection for Leopoldo Pomés that we presented this story told in collaboration with the photographer Jara Varela for Santa & Cole and Nanimarquina. It’s a tribute to the personality and vision of Pomés, who lived in the house for more than 40 years.
Leopoldo Pomés is the author of some of the most sensual photos and most iconic advertisements of the sixties and seventies. In Item 1 we reveal his personal way of living through scenes that transmit happiness, authenticity and ‘know-how’, an experience of joy in a studio house defined by its architecture and culture.
“Characters like him are the ones who move society forward, the ones who reimagine and reformulate what is established and free us from numbness. All of us have a bit of Leopoldo Pomés inside us; the desire for experimentation and research, and it is within ourselves taht we have to find the energy to carry out those projects.” – Guiomar Sánchez Pallarès.
See more in our Item 01 de Barcelona 2021.
Client
Santa & Cole and Nanimarquina
Credits
Creative and art direction. Photography by Jara Varela. Director of photography Facu Aguirre.
Special thanks to
Marta Feduchi, Marina Fiol, Carlota Marquina, Nina Masó, Nina Ordeig, Poldo and the Pomés family.